goodroot is part think-tank, part consultancy and part knowledge disseminator. We are an enterprise based in Berlin and we work globally with social entrepreneurs, businesses, investors and foundations to develop social impact metrics to financial and social challenges. We do both participatory social impact assessements and classical evaluations.

goodroot  supports  social entrepreneurs and strategic philanthropists helping them measure social return on investments and finding new ideas at the nexus between design thinking and social impact . We are all witnessing a professionalisation of the classical social sector but with the growing demand for numbers and outputs comes the illusion that everything could be quantitatively measured. That is a grave mistake. Needed are tools that combine measurement and long-term organizational development in creative ways! This is what goodroot is investing in. 

goodroot combines the demand for efficiency with organizational and collaborative learning techniques: we are developing user led monitoring and evaluation tools, tailoring them to actual organizational and individual needs, empowering the application in the real (and normal) day to day work of a (normal) organization and - on a broader scale - furthering accountability in the social and international aid sector: because this is what we really are there for.